News Summary
Udemy, Inc. has appointed Genefa Murphy as Chief Marketing Officer, effective July 10, 2023. With over 15 years in global marketing, Murphy aims to enhance Udemy’s global brand presence and support its mission in online learning. Her extensive experience includes leadership roles at Five9 and Micro Focus, empowering Udemy’s growth in the online education sector.
Udemy Welcomes Genefa Murphy as Chief Marketing Officer
In an exciting new chapter for Udemy, Inc., the company has officially announced the appointment of Genefa Murphy as its Chief Marketing Officer. This decision takes effect on July 10, 2023, and marks an important strategic move for the globally recognized online learning platform.
Setting the Stage for Global Brand Growth
Genefa Murphy, with over 15 years of extensive experience in global marketing and product strategies, is set to lead Udemy’s worldwide marketing organization. Reporting directly to the company’s President and CEO, Greg Brown, Murphy brings a wealth of expertise to the team, ensuring that Udemy continues to grow as a leader in the online education space.
Excitement is in the air as Greg Brown expressed his enthusiasm for Murphy’s addition to the leadership team, particularly highlighting the company’s success in the enterprise segment through Udemy Business. The data speaks volumes: Udemy Business accounts for more than half of Udemy’s total revenue—a clear indication of the platform’s significant success in meeting the needs of businesses looking to upskill their employees.
A Proven Track Record of Success
Before joining Udemy, Murphy served as the Chief Marketing Officer at Five9, a cloud-based contact center software company. During her time there, she was instrumental in supporting the company’s expansion into European markets. Her efforts did not go unnoticed; she has been recognized with several accolades, including being named a CRN Woman of the Channel and inducted into the Elite 18 Customer Led Marketer by Influitive. Additionally, her contributions to the technology industry earned her the prestigious global Women in Technology award from Aragon Research.
Murphy’s impressive background also includes senior marketing roles at Micro Focus, and she was a key part of the software business at Hewlett Packard Enterprise. With such a robust foundation, it’s clear that Udemy is in good hands as it embarks on its next phase of growth.
A Vision for Udemy’s Future
As she steps into her new role, Murphy is eager to create a global marketing strategy that connects with Udemy’s audiences on a deeper level. “I’m thrilled to join Udemy at a time when the platform is making such significant strides,” Murphy said, emphasizing her commitment to driving increased awareness of Udemy’s offerings. She envisions marketing initiatives that resonate with learners and organizations alike, supporting Udemy’s mission to improve lives through learning.
The Power of Learning
Udemy’s mission is strong and centered on providing effective skill development for both individuals and organizations. With a vast marketplace that offers thousands of courses, Udemy serves millions of learners across the globe. The Udemy Business platform allows employers to offer on-demand learning for employees, tech teams, and leaders, enabling corporate clients to stay competitive in an ever-evolving market.
Notable customers of Udemy Business include well-known names such as Fender®, Glassdoor, On24, The World Bank, and Volkswagen. This roster of clients showcases the trust and reliance organizations place in Udemy to enhance the skills of their workforce.
Global Presence and Continued Growth
Headquartered in San Francisco, Udemy also has additional hubs in diverse locations around the world, including Türkiye, Texas, Colorado, Ireland, Australia, and India. This global presence plays a crucial role in Udemy’s mission to democratize education and make learning accessible to everyone.
With Genefa Murphy at the helm of marketing, it’s clear that Udemy is poised for exciting growth in the future. As they continue to expand their reach and make an impact on learners and organizations worldwide, we look forward to seeing how Murphy’s vision will unfold in the coming months.
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Additional Resources
- GlobeNewswire
- Wikipedia: Udemy
- Community Impact
- Google Search: Genefa Murphy
- Rocks Digital
- Google Scholar: Udemy
- PR Newswire
- Encyclopedia Britannica: Chief Marketing Officer
- Rocks Digital
- Google News: Udemy
