News Summary
Ricky Strauss has joined DC Studios as a consultant for the upcoming Superman film, following his impressive tenure at Apple TV+. With vast marketing experience from Disney, Strauss is set to play a key role in promoting this much-anticipated film directed by James Gunn. The film stars David Cornswet as Superman and is inspired by the DC Comics series ‘All Star Superman’.
Ricky Strauss Joins DC Studios to Empower the Upcoming Superman Film
In an exciting development, Ricky Strauss has taken on the role of consultant for the upcoming Superman film at DC Studios. His new gig comes right on the heels of his departure from Apple TV+, where he served as head of marketing for 16 months. Strauss brings a wealth of experience to the table, having polished his marketing skills at some of the biggest names in the entertainment industry.
A New Chapter Begins
Having wrapped up his time at Apple TV+, Strauss’s role with DC Studios marks his first major project after exiting the tech giant. During his tenure at Apple, he was instrumental in overseeing consumer marketing campaigns, creative advertising, media, and promotions. This dedication to creating buzz for Apple TV+’s original films and services showed his knack for making audiences sit up and take notice.
All Eyes on Superman
Peter Safran, co-chief of DC Studios, highlighted the pivotal role marketing plays in the success of films today. He stated, “We are leaving no stone unturned when it comes to ensuring that audiences know about and experience our film.” This commitment reveals just how much effort is being put into promoting the upcoming Superman movie.
From Disney to DC
Before his time at Apple, Strauss spent over nine years at Disney, where he served as the president of programming and content for Disney+ as well as the president of marketing for The Walt Disney Studios. Here, he crafted compelling marketing strategies for iconic franchises such as *Star Wars* and *Marvel*. It’s hard to overlook his contributions to beloved films like *The Jungle Book*, *Cinderella*, *Maleficent*, *Beauty and the Beast*, *Frozen*, *Moana*, and *Incredibles 2*. That’s quite the resume!
Bringing Experience to the Table
Prior to his remarkable journey at Disney, Strauss held the position of president of Participant Media for seven years. There, he oversaw impactful films like *The Help*, *An Inconvenient Truth*, *The Cove*, and *Waiting for Superman*. With such a robust background, no one can doubt that Strauss is ready to tackle the intricate marketing challenges that lie ahead for the Superman film.
What to Expect from the New Superman Film
The upcoming Superman movie is a creation of James Gunn, who serves as both the writer and director. The film draws inspiration from the beloved DC Comics series, All Star Superman, and centers around the iconic superhero’s journey as he seeks to reconcile his Kryptonian roots with his upbringing as Clark Kent in the heartwarming town of Smallville, Kansas.
In this fresh take, the new Superman embodies traits that represent truth, justice, and American values—all while remaining grounded in genuine human kindness. A fitting portrayal given the character’s long-standing legacy!
Meet the New Cast
As for the actors, the film stars David Cornswet as Superman, Rachel Brosnahan as Lois Lane, and Nicholas Hoult as Lex Luthor. With such a talented cast, anticipation is building rapidly as fans and movie buffs alike look forward to witnessing a modern rendition of this iconic story.
Mark Your Calendars
As the excitement brews, mark your calendars! The Superman film is set to hit theaters on July 11, exclusively. With Ricky Strauss on board and a creative team eager to bring this vision to life, it seems that we are in for something truly special. Keep an eye on updates as this much-anticipated film approaches!
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Additional Resources
- The Wrap
- Wikipedia: Ricky Strauss
- Deadline
- Google Search: Ricky Strauss DC Studios
- Variety
- Encyclopedia Britannica: Superman
- Hollywood Reporter
- Google News: Superman film 2024
