The logo of Requiem, showcasing its innovative spirit in entertainment marketing.
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Sponsor Our ArticlesThree well-established veterans in the entertainment marketing field have joined forces to create Requiem, a company set to innovate and redefine strategies in marketing for films and streaming services. With an impressive roster of clients and a commitment to creativity and technology, Requiem aims to bring fresh ideas to the industry. Founders Kelly Adelman, Adam Finkelstein, and Dan Herbatschek are ready to revolutionize how entertainment is marketed, leveraging their extensive experience and expertise.
In the bustling world of entertainment marketing, a trio of industry veterans has teamed up to create something fresh and innovative. Meet Requiem, a new company born from the minds of three experienced professionals: Kelly Adelman, Adam Finkelstein, and Dan Herbatschek. After wrapping up successful careers at the well-known firm Trailer Park, these three are ready to shake things up.
Right off the bat, Requiem has made waves by securing some heavyweight clients, including Universal, Disney, Warner Bros., Netflix, Sony, and Lionsgate. Wow! That’s a stellar lineup, showcasing the talent and reputation these partners bring to the table. Kelly, one of the co-founders, previously served as co-president at Trailer Park, overseeing major campaigns for blockbuster projects. Some of her impressive credits include the musicals Wicked, as well as fan-favorites like Deadpool, Wolverine, and the hit series Wednesday.
Adam Finkelstein is not just any editor; he’s a multiple award-winner with Golden Trailer and Clio awards under his belt. Known for his work on trailers that made a buzz in the audience’s hearts, such as Oppenheimer, Mad Max: Fury Road, Interstellar, and The Hunger Games, his expertise in crafting compelling narratives and visuals is set to shine brightly at Requiem. Adam emphasizes that the goal is to function uniquely and differentiate their services for studios and streaming partners.
Then there’s Dan Herbatschek. His background is quite fascinating. As an applied mathematician, Dan is bringing a fresh perspective with his expertise in artificial intelligence and digital development. This adds a fantastic layer to the company, as the industry becomes increasingly tech-driven.
With the launch of Requiem, the partners aim to challenge the conventional structures that have dominated the entertainment marketing space. Kelly is particularly passionate about fostering creative freedom and pushing boundaries in how marketing is done in the industry. This mindset is crucial in a world where entertainment companies are continually bombarding audiences with campaigns for new films, TV shows, and streaming platforms.
As entertainment marketing continues to evolve, the establishment of Requiem represents a significant evolution in the industry. With a strong team at the helm, this firm is poised to become a major player, much like its predecessor, Trailer Park, which has long been a leader in this field. Just imagine what fresh ideas, innovative strategies, and captivating campaigns they are likely to bring along!
Although they’ve just set sail on their journey, the vibe from all three veterans is one of optimism and determination. Requiem’s leadership is keen on creating a workplace and a marketing approach that embraces innovation while remaining firmly rooted in creativity. This is where the excitement lies—how will they blend all their experiences and expertise to create something that truly resonates with audiences?
As we watch the entertainment marketing landscape evolve, it’s clear that Requiem is a company to keep an eye on. With their exceptional talent and dedication to paving new paths in the industry, who knows what remarkable campaigns and projects will emerge next? Stay tuned, because this is just the beginning for Kelly Adelman, Adam Finkelstein, and Dan Herbatschek. The world of entertainment is ready to get a dose of something fresh and fascinating!
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