In the heart of Missouri, a profound story of personal redemption and advocacy is unfolding. At just 18 years old, a young woman named Nelly Roach faced an incredibly difficult choice that many women encounter—a choice that forever changed the course of her life.
Nelly’s journey began on a small island in the Pacific, known as Palau, where she was raised in a Catholic family that instilled in her a strong sense of cultural duty. However, at 13, her family relocated to the United States seeking better educational opportunities. Fast forward a few years, and we find her sitting in a Planned Parenthood clinic with a mere $246 in her pocket, contemplating what would have been a life-altering decision.
“I found myself there, as many people find themselves, in a place where they don’t feel that they have any options,” she reflects. Nelly was torn between the pressures of her circumstance and the values she had been raised with. Deep down, she recognized the gravity of what she was about to do, acknowledging that while it might seem like the best choice for her community and her future, it felt fundamentally wrong.
As she waited for her name to be called, Nelly experienced a moment of clarity. “Had I turned left… I would have had an abortion in a matter of minutes,” she recalls. But instead, guided by a feeling she now associates with divine intervention, Nelly turned right and walked out of the clinic. Today, her son is 32 years old—an embodiment of the decision she made in that life-changing moment.
After giving birth, Nelly transitioned into the marketing realm, ultimately starting her own company. For a staggering 25 years, she kept her abortion experience under wraps, sharing it with no one except her mother. It wasn’t until her son turned 23 that she felt compelled to speak about her past. While attending a marketing conference, a pro-life organization approached her seeking insights on reaching more women considering abortion.
“I still believe that it was a divine conversation because it’s such a polarizing topic,” Nelly said. Although she wasn’t addressing the issue from a strictly pro-life perspective, her heartfelt story resonated, leading her to a path of advocacy.
Inspired by her experiences, Nelly launched a pro-life initiative within her marketing company, aptly named Choose Life Marketing. This new arm focuses on aiding pregnancy resource centers to effectively communicate with women facing unplanned pregnancies, just as she once had.
“Everyone in our agency has been vetted to be 100% pro-life,” she explains. This ensures that the team not only understands the complexities of the issue but also respects the cultural sensitivities surrounding it. They are dedicated to approaching the subject with the utmost excellence, aiming to make a real difference in the lives of those they serve.
Nelly’s work is not just about sharing her story; it’s about crafting a supportive network for women who might feel alone during their time of crisis. She emphasizes that organizations are encouraged to utilize the resources offered by Choose Life Marketing to better reach those in need across the globe.
Nelly Roach’s journey from contemplating an abortion to advocating for life is a testament to the power of choice and the importance of community support. Her story illustrates that sometimes, the hardest choices can lead to the most fulfilling paths—highlighting the dynamic and multifaceted nature of personal experience.
As we reflect on Nelly’s courageous transformation, it serves as a reminder to the broader community about the significance of understanding, compassion, and the potential for change that resides within each of us.
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